It’s no secret that high-ticket coaching clients are in demand.
There is a lot of BS being told about how to get these clients into your business, and in this article you’ll go beyond the BS and into a little bit of well-deserved common sense.
What are high-ticket coaching clients
High-ticket coaching clients are willing to spend a lot of money on coaching.
Sometimes people are gambling everything they have and maxing out their lines of credit, so high ticket coaching comes with greater responsibility on your part.
The point is that they’re still willing to spend more than most people on coaching because they see it as an investment that will pay off big time in terms of long-term success and fulfilment in their life and business (and if you don’t know what this looks like yet, keep reading).
How to use a website funnel to get high-ticket coaching clients
In order to get high-ticket coaching clients, you need to have a high-ticket coaching offer. This could be through a combination of events, online programs or even one-on-one sessions.
If you’re just starting out in coaching and don’t yet have any products or services to sell, then we recommend that you create an introductory product that is lower priced than your main offer (such as an ebook). The goal here is not to make money but rather to build trust with people who are interested in working with you. It’s also important that this introductory product aligns with the results they’re looking for and doesn’t try and push them into buying anything else at this stage.
Have a lower priced introductory product
A lower priced introductory product is an easy way to get started. The idea is to give a small taste of your coaching services in a very valuable package, helping you build trust and credibility with potential clients.
Think about what type of client would be interested in your high-ticket coaching services, and create an introductory product specifically targeted at them.
For example, if you’re a dating coach who helps men overcome their fear of approaching women on the street, you could offer an eBook explaining how to approach any woman on the street within five minutes—no matter how beautiful she may seem. Or if you’re offering business coaching for entrepreneurs looking to expand their customer base, consider creating an audio recording where you interview other successful entrepreneurs about how they’ve built their businesses without spending much money or time (which can be important when starting out).
Build a strong client relationship
As you’re building your business and trying to secure high-ticket coaching clients, remember that it all comes down to your relationship with them. As a coach, you want to be able to help people make the changes they want in their lives and careers. This requires trust and loyalty from both sides of the table: if someone feels like you can’t be trusted or won’t be there for them when they need support, then this won’t work out well for either party.
You’ll have several opportunities throughout each client session where they may feel nervous or unsure about what’s happening next — so trust is vital at these times!
It may seem like common sense that good coaches build relationships with their clients but we often forget how important it is because we get caught up in our own stressors on any given day (too much on our plates at work/home). The key here is consistency — being consistent means showing up every single time as yourself (under all circumstances), being authentic about who you are as a person/coach .
Conclusion
We hope you enjoyed our tips on how to get high-ticket coaching clients. Remember that this is just one example of how we can help you grow your business. If you have any questions or would like more information, please contact us today!
